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The Billion-Dollar ABA Deal
The Silna Brothers and the Merger That Changed Basketball Forever
About this book:
Two textile magnates from New Jersey bought a failing basketball team, got locked out of the NBA's exclusive club, and walked away with the greatest contract in sports historyâwithout ever winning a game, selling a ticket, or owning an arena.
When the ABA merged with the NBA in 1976, the Silna brothers and their brilliant young attorney, Donald Schupak, sensed the established league's fatal blind spot: they dismissed television as an afterthought. In a stroke of audacious genius, the Silnas traded a lump-sum payout for a sliver of future broadcast revenue from the four surviving ABA teamsâin perpetuity. As Magic, Bird, and Jordan turned the NBA into a global phenomenon and cable television exploded, that "worthless" clause became a money-printing machine, depositing hundreds of millions into the mailboxes of a ghost franchise the league desperately wanted to erase.
*The Billion-Dollar ABA Deal* takes you inside the smoke-filled rooms of the 1976 Dunfey Summit, the high-stakes legal wars in Manhattan boardrooms, and the decades-long battle between two outsiders who bet on the future of mediaâand the billion-dollar empire that finally forced the NBA to pay $500 million to make them disappear. It's the definitive inside story of the deal that rewrote the rules of sports business forever.
Table of Contents:
- Introduction
- Chapter 1 The Textile Magnates of New Jersey
- Chapter 2 The Wild West of the Red, White, and Blue
- Chapter 3 Purchasing the Carolina Cougars
- Chapter 4 Relocation and the Birth of the Spirits of St. Louis
- Chapter 5 Stars, Characters, and Bob Costas on the Radio
- Chapter 6 An Unsustainable League
- Chapter 7 Secret Meetings and Secret Handshakes
- Chapter 8 The June 1976 Summit at the Dunfey
- Chapter 9 Four Teams In, Two Teams Out
- Chapter 10 The Ghost Franchise at the Negotiating Table
- Chapter 11 Donald Schupak's Legal Masterpiece
- Chapter 12 One-Seventh of Four: Drafting the Clause
- Chapter 13 The Words "In Perpetuity"
- Chapter 14 The Final Signature
- Chapter 15 A Quiet First Decade
- Chapter 16 The Magic, Larry, and Michael Boom
- Chapter 17 Cable Television and the New Media Frontier
- Chapter 18 Checks in the Mailbox
- Chapter 19 The NBA's Growing Regret
- Chapter 20 David Stern's Decades-Long Headache
- Chapter 21 The Legal Battles and Challenges
- Chapter 22 The Empire of Passive Income
- Chapter 23 The $500 Million Settlement
- Chapter 24 Legacy of the Greatest Sports Contract Ever Made
- Chapter 25 Ghosts of the ABA in the Modern NBA
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