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A History of Softbank
The Story of a Global Company
About this book:
Discover the extraordinary rise of one of the world’s most influential tech giants in *A History of SoftBank*. From its audacious beginnings as a software distributor in 1980s Japan to its transformation into a global powerhouse, this book unveils the visionary journey of Masayoshi Son, the charismatic leader who dared to bet big on the future. Dive into the bold moves that shaped industries—from pioneering the iPhone’s entry into Japan to making early, game-changing investments in Alibaba and the Vision Fund. Explore the high-stakes gambles, geopolitical complexities, and relentless innovation that define SoftBank’s legacy, revealing how a single company became a kingmaker in technology and finance.
Through gripping storytelling and meticulous research, this book dissects SoftBank’s most daring ventures, including its risky acquisition of Sprint and the rise and fall of unicorns like WeWork. Learn how Son’s unshakable belief in technology’s transformative power drove seismic shifts in robotics, AI, and semiconductor strategy, while navigating controversies, financial engineering, and a rapidly evolving global economy. Whether you’re a business enthusiast, tech innovator, or curious reader, this is your front-row seat to the strategies, successes, and lessons of a conglomerate that redefined what it means to think globally—and boldly—in the digital age.
Table of Contents:
- Introduction
- Chapter 1: The Early Days: Masayoshi Son's Vision
- Chapter 2: Founding SoftBank: From Software Distribution to Internet Pioneer
- Chapter 3: Navigating the Dot-Com Bubble: Challenges and Triumphs
- Chapter 4: The Vodafone Japan Acquisition: A Bold Leap into Mobile
- Chapter 5: The iPhone Revolution: Bringing Apple to Japan
- Chapter 6: Alibaba: The Investment That Changed Everything
- Chapter 7: Sprint: A Risky Bet in the American Market
- Chapter 8: The Vision Fund: A New Era of Global Investment
- Chapter 9: WeWork and Other Unicorns: High Stakes and High Returns
- Chapter 10: The Saudi Connection: Geopolitics and Investment
- Chapter 11: Robotics and AI: Shaping the Future
- Chapter 12: Arm Holdings: A Strategic Semiconductor Acquisition
- Chapter 13: Beyond Telco: Diversification and Innovation
- Chapter 14: Leadership and Succession: The Masayoshi Son Legacy
- Chapter 15: Global Footprint: SoftBank's Worldwide Influence
- Chapter 16: The SoftBank Ecosystem: Synergies and Strategies
- Chapter 17: Financial Engineering: Debt, Equity, and Valuations
- Chapter 18: Corporate Governance and Shareholder Relations
- Chapter 19: Regulatory Challenges and Antitrust Scrutiny
- Chapter 20: Competitors and Collaborators: A Dynamic Landscape
- Chapter 21: Social Impact and Corporate Responsibility
- Chapter 22: Responding to Global Crises: Adaptability and Resilience
- Chapter 23: The Future of Technology: SoftBank's Predictions and Bets
- Chapter 24: Enduring Vision: Masayoshi Son's Continued Influence
- Chapter 25: SoftBank's Place in History: A Global Conglomerate's Enduring Story
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Type:
Nonfiction
Date Published:
July 16, 2026
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